We love our delicate and super gorgeous friends from Lily & George! Billy Goats curly, soft fur makes him a very lovable companion for your little one to play with all day long.In New Zealand and Australia we have the AS/NZS...

We have a new gorgeous friend joining us from the Jellycat family! Bumbly Bear!A sandy, dandy teddy, Bumbly Bear is simply scrummy. A ruffly, fluffy fellow with an extra-long snout for vintage style, he's a classic teddy bear...

We have another gorgeous little friend joining us from the Jellycat family! The Highlands cow!Straight from the great outpaws!Ambling in from the frosty forest, it's marvellous Maple Bear! This gentle cub is syrup-sweet in fuzzy...

The Dinkum Doll Dog Bones are the perfect accessory for the Olli Ella Dinkum Dog to keep them nice and full and satisfied throughout the day! Each bone is magnetic which allows Honey and Buddy to hold the bone up to their...

Looking for a little comfy pal for your bub? The Little Linen Baby Lovie is the perfect companion for your little one. Whether you call it a lovie, comforter, security blanket and the list goes on, your little one will be sure...

The Cloud B Nighty Night Owl has got your back even in the middle of the night! When baby stirs or startles, this owl's sound-activated sensor automatically restarts its soothing white noise to ease your baby back into...

We have some awesome new mates joining us from Jellycat! Jellycat Odyssey Octopus is squishably soft in sea-moss green, with eight super-squiggly springy arms. Odyssey loves to give cordy cuddles. A splendid friend for any...

With lovely long floppy ears and lush, super soft Jellycat fur, Bashful Bunny is irresistibly cute and the perfect gift for boys and girls. With sparkling ears full of twinkling silver stars, Bashful Stardust...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. Simply open the paws and attach a soother or teether and close the paws again! Perfect for older babies and...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. Simply open the paws and attach a soother or teether and close the paws again! Perfect for older babies and...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. The Millpond Child Sleep Clinic (UK) recommend Sleepy Tot comforters as a way of helping little ones find their...

These gorgeous bunny comforters are tactile and soft.  Made from 100% GOTS certified organic cotton muslin. Many children self sooth by touching fabric or rubbing fabric against their face so these are the perfect size for...

This beautifully soft and gentle Little Bamboo Baby Comforter will be your baby's best friend.Made of lovely soft viscose from bamboo, it will be a favourite snuggling toy.Once your wee one has become attached to a comforter The...

Rolled up tight and presented with a ribbon round it, Bashful Bunny Soother is the perfect gift for any newborn arrival. When the soother is untied, Bashful Bunny won't let go - nor will anybody else's paws, especially...

The famous Sophie La Girafe in an adorable blankie form! Gentle colours and a very soft feel to reassure and comfort baby. This practical comforter comes complete with a velcro fastener to hold baby’s dummy and a pocket for...