Snuggle up in a 100% organic cotton pyjama set from Wilson + Frenchy.  For ages 1 to 7 this sleepwear set comes with a short sleeve top and pyjama shorts.Easy launder and super comfy for summertime slumbering...

Whether they’re playing around the house, having fun at the park, cruising in the pram or in a deep sleep, the Wilson & Frenchy baby and newborn basics clothing range features all the high-quality basic clothes they’ll need...

Keep your little one's feet snug and warm with beautiful Lamington knee high merino socks. Lamington's Design Collection is made up of bright and fun designs, both kids and adults will love. The winning combination of fine...

Lamington socks have been keeping little people’s feet snug and warm for a few years, and now it’s time for Mums to have warm feet too!These socks are both gorgeous and super snug.  They are a shorter crew length, so ideal...

The decadently soft and versatile Siren Merino Tank Singlet is made from ultralite merino for a gentle next-to-skin layer all year round. A soft and stretchy women's tank updated with an improved fit and corespun fabric, the...

These amazingly cosy 100% merino leggings are some of my children's favourite clothes! They wear them day and night, all through the year. We've found them great for bedtime, camping and tramping. You can wear shorts or a...

The Bedhead Baby Bucket Hat is a super cute baby sun hat, featuring a soft flexible brim with a sweet little ruffle and is excellent protection rated UPF50+ . The Baby Buckets brim introduces babies and toddlers to an angled...

Baby First's 100% pure cotton flannelette nappies are soft, durable and environmentally friendly. So many uses and just the same as when you were a baby.  Sizing InformationSizing Chart76 x 76cmMaterials &...

The decadently soft and stretchy Siren Cami has been updated with an improved fit featuring corespun fabric which uses nylon fibres wrapped in merino wool for added strength and durability.Wear as a soft and gentle stand...

Bedhead Legionnaire hats are so soft and comfortable over the ears and back of the neck making them the perfect baby sun hat!The Legionnaire hat is built for comfort, so much that kids forget they’re wearing it - making it the...

Jack & Abby Mitten Sleeves are a baby friendly product for scratchy babies! Designed and manufactured in New Zealand, by Jack & Abby themselves. Great design for parents to put on and take off easily. But “99% Kid...

Keep your infant's feet snug and warm with beautiful Lamington merino socks. Lamington's Design Collection is made up of bright and fun designs, both kids and adults will love. Made in NZ from a blend of 70% Merino, 25%...

Snuggly merino tights are a fabulous option for children of all ages during the cooler months.  Made from the same fine merino as the famous Lamington socks range, these tights provide an extra wool layer on chilly days. ...

Keep your little one's feet snug and warm with knee high merino socks with a rib texture. Made in NZ from a blend of 70% Merino, 25% Nylon and 5% Elastane. This combination is soft, warm and durable. Perfect for day or night...

Sunglasses constantly falling off and getting lost? Check out this clever head strap for RoShamBo sunnies!  Comfy, stretchy, light, easily detachable food grade clear silicone head strap for toddler and baby glasses to...

Perfect for your baby & junior sunnies or prescription glasses!This durable case will keep your shades or glasses out of harm's way when taking them on the go. Compact size makes sure they fit in your bag easily! Standard...

Your summer essential for the beach!The Sassy Rash Vest is long sleeve and will help protect your child from the sun while at the beach or playing in the pool along with applying sun block regularly. The Sassy Rash Vest is UPF...

Just in time for Summer, these adorable Organic Cotton Short Sleeve Nighties will keep your little ones cosy and cool during the warmer months. A nightie is great option to make late night nappy changing and toilet training...