From the creators of Aroha's Way and Let It Go this is great addition to the collection that will help your child learn and understand their emotions. With 60+ definitions to help improve emotional literacy. This...

We have some awesome new mates joining us from Jellycat! Jellycat Odyssey Octopus is squishably soft in sea-moss green, with eight super-squiggly springy arms. Odyssey loves to give cordy cuddles. A splendid friend for any...

Brush and care for your little one's delicate infant hair with the Haakaa Goat Wool Baby Hair Brush. Brushing your baby's hair has major benefits to their wellbeing, and with this eco-friendly 100% natural brush, you can...

Meet Sam the Lamb!Sam is an expert in sleep training and is ready to help you and your child to start the day fit and ready. Sam is a sleep trainer and alarm clock that uses visual cues to inform a child on when it’s time to...

Shop with confidence - we are an authorised Haakaa retailer. Beware of knock offs!The Haakaa Generation 2 Breast Pump with Suction Base now comes as a combo with a handy silicone cap! It is the perfect essential to incorporate...

Keep mealtime mess to a minimum with these awesome Snuggle Hunny Waterproof Snuggle Bibs! Snuggle Bibs are super convenient - wipe-down, feather light and foldable. The neck is adjustable with a velcro close allowing...

Keep mealtime mess to a minimum with these awesome Snuggle Hunny Waterproof Snuggle Bibs! Snuggle Bibs are super convenient - wipe-down, feather light and foldable. The neck is adjustable with a velcro close allowing...

Your little one will absolutely be in awe of this Musical Mobile Set from Lolli Living! A sweet magical oceania theme with sweet whales is the cutest addition to your nursery. The mobile features a battery powered music...

Stack, fill and pour with these easy grab buckets!Perfectly sized for little hands, these colourful buckets provide endless tub time play while helping to build motor skills. Kids can drain water in a variety of ways with...

This Lolli Living Change Pad Cover cushions your little one with premium cotton jersey accents and an absorbent terry towelling middle. Fully elasticised for a secure fit, this cover will pull over the corners of your...

Your little one will absolutely be in awe of this Musical Mobile Set from Lolli Living! A sweet magical garden theme with sweet butterflies and soft blush pink birds is the cutest addition to your nursery. The mobile...

Super popular mushroom toy from Mombella. Mombella recommend these for babies 0-8 months and are for supervised use only.  They are loved for their easy to grip shape which is perfect for little hands...

The Aden + Anais 3-pack 100% cotton muslin classic snap bib features a quality snap for easy fastening. Made with three layers, the absorbent bib soaks up spills, drools, and baby burps. They are pre-washed so it's super...

A helping hand during motherhood xBoobie Blend from The Lactation Station is the perfect way to pack in all the essential nutrients that breastfeeding mothers need into every meal.Add 1 Tablespoon to smoothies, juices, cereals,...

Give your bub a gentle massage with the Haakaa Sweet Dreams Lotion bar and help them drift off to dreamland. Help your tiny human drift peacefully off to sleep by tucking them into bed after a gentle massage with our Sweet...

The Restore & Adore Lotion Balm provides tip-top care to nurture your little one’s delicate skin while soothing any emerging skin problems.The ingredients help to counter inflammation and reduce itching, making it perfect...

This one is for all our breastfeeding mamas! The Haakaa Gen 1 Silicone Breast Pump is the perfect little essential to incorporate into your nursing journey. The Silicone Breast Pump is made of a single piece of 100% silicone...

The Belly Bliss Lotion Balm is specially made for all new mamas and mamas-to-be! All-natural ingredients enrich your skin as your beautiful body undergoes the journey of pregnancy and motherhood. The relaxing floral scent...